Hidden biases are bits of knowledge that get stored in our brains about social groups we encounter frequently in our cultural environments. Once lodged in our minds, hidden biases can influence our behaviour toward members of particular social groups, but we remain oblivious to their influence.
Create a connection between a person and a group and provide the mere suggestion that there are others who lack this connection to “self” and the psychology of “us” and ”them” rushes in to fill the void. Lines are drawn, whether or not the basis for the groups makes
any sense, and discrimination follows.
”Good people” who have hidden biases see themselves as helpful. That helpfulness is selective however, caused in part by their discomfort with interracial interactions. Their
discriminatory behaviour consists of being selectively ready or able to help only or mostly those who are like them, those in their circle of friends and acquaintances.

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